Search data

November 18, 2009 at 7:39 PM Leave a comment

Let’s face it, search is complicated.  You’re trying to stay one step ahead of your customer.  What are they looking for?  How can they find you to fill that need? 

Social media can bring new questions to your attention.  What are consumers already saying about YOU?  Mashable has a link to a related whitepaper of interest, stating:

In the company’s November whitepaper, which looks at the landscape of natural search, 360i purports that a majority of social media search listings that appear for brand-related queries are created by individuals not affiliated with the brand.

Great insight to keep in mind!

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Entry filed under: Business, Internet, Marketing, social media monitoring. Tags: , .

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